a shoe isn't just a shoe...

...it's a fashion statement, a form of self expression, a confidence booster, a height booster, a source of warmth, a source of comfort, an accessory, a necessity. To a woman, a pair shoes mean so much more than they do to a man. Perhaps that's why B gets everything he needs from 7 pairs of shoes, while I own 39 and still could use a few more! Perhaps that's why, on average, women are willing to fork over a higher value for the right pair of shoes.

The other day I flipped through a copy of Innovations, a local publication supporting local business in Saint John, and came across an article on Manchester Shoe Salon. A quote by owner Cathy Hutchinson caught my eye.

I'd have to agree. A good pair of shoes can be a mood (and height!) elevator. Money may not be able to buy happiness, but it can certainly buy a pair of luxurious shoes, which in their own power can exhilarate any shoe fanatic!

And if you are going to splurge on any part of your wardrobe, it really should be your shoes. Brand and designer are obvious cues that inflate the price of footwear. But with quality make and material, the price also goes up. And with quality, you'll see your investment go further when you break it down to cost per wear. You'll see a more expensive, quality-made pair of shoes last longer, meaning you'll have more chances to wear them, and in turn, you'll get more "bang for your buck" (so to speak). And the most important part when evaluating your investment in a pair of shoes is the comfort and condition of your feet. Because everything to do with your stance, your walk, the support and alignment of your whole body; all starts with you feet. No one should have to suffer in the name of fashion. So pick a pair that makes your heart and sole(s) happy!

How many pairs of shoes do you own?

Psst! Manchester Shoes is holding a tax free sale on all regular priced shoes and handbags until Friday, December 24!